About Me
          Diamond Shapes
          How Diamonds are
          Cut & Why It Matters
          How to Select a
          Beautifully Cut
          Which of the 4Cs is
          the Most Important
          Four Myths of
          Diamond Cuts
          Additional Resources

Diamond cuts – what you need to know to choose the most beautiful diamond

Most people who are about to purchase a diamond take the time to learn about the 4Cs --cut, color, clarity and carat weight – before they enter a jewelry store. Gaining an even deeper understanding of the importance of cut will help give you better judgment about which diamond to select for beauty, brilliance and value. Everything you need to know about how to buy the best diamond for the best price, you'll find on the pages of this site.

What you need to know to make an informed decision:

You can also print out our glossary of terms so you understand everything the diamond seller is saying.If you are looking for great affordable handcrafted jewelry take a look at design Kelly Cimber's site

A diamond's beauty is largely determined by a diamond's cut

Think for a minute about Leonardo da Vinci starting with a block of marble and creating a masterpiece. So it is with diamonds. The vision, skill and artistry the craftsman applies in the process of selecting the rough, and cutting and polishing the stone, are identical to those of any sculptor working with any material. Understand how diamonds are cut and why it matters.

Then go out there with confidence and buy her the gorgeous diamond she deserves. If you are shopping for diamonds there are a lot of online stores that that carry great products. Sephora Coupon Code on the Shopping network is a great choice

My name is Franz Weintraub. I retired last year – as of January 2004 -- leaving my New York-based diamond business to my two very capable sons

Since my college graduation, diamonds have been a large part of my life. I realized I could never really leave that part of me entirely behind, so I decided to develop this website and share my knowledge with anyone who is interested in buying a diamond. (I really believe I can help you make the right choice.)